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Thursday, April 5, 2007

The first shipments of Polaroid Media Backup – Photo Edition are now available in North America.
Polaroid Media Backup – Photo Edition enables consumers to back up photos from their personal computer by simply plugging the device into a USB port. It immediately searches the computer for all digital images and copies them over to the device without having to install or configure any software.
The ClickFree technology developed my Storage Appliance (www.goclickfree.com) assures the user of a simple and easy process, and eliminates the frustration of backup, making it ideal for consumers with little computer knowledge.
Research shows half of all consumers don’t back up their data at all because they are afraid of the technology. The balance of consumers who back up infrequently rely mostly on CDs to store copies of their files, including photos, which is an inconvenient and time-consuming.
Polaroid Media Backup – Photo Edition contains a 2.5” hard drive that will hold up to 40,000 photos and is available in two colors, Black model# CGA02540 and White CGA02541. In addition to backing up photos, the device has several other convenient features, including the ability to home print and burn a CD from the device. It can also create wallpaper from your photos with a touch of a button.