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Tuesday, January 8, 2008
Scratching your head over the Mac Pro update today? You know, the one where 8-cores are now standard on all Mac Pro’s and a bump to 3.2 GHz 8-core Xeon processing, a 1600 MHz front side bus and 800 MHz memory to just make sure things hum nicely for all those Pixar hopefuls. Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing, calls this, “The fastest Intel Xeon architecture on the market.” So why Phil is it out today and not next week at Macworld? Couple that with the update to Xserve and you must have to really stop and think about this.
First, Apple CEO and co-founder Steve Jobs has never been a big IT guy. When the Xserve was originally released at Macworld a few years back, it was as if it were just some blip on his Keynote presentation and nothing more. So it’s no surprise to find Xserve on Apple’s homepage buried away from the mass to find out about. But the Mac Pro is a bit different. It’s up there on stage with Steve during Stevenotes and is the power horse behind the Mac. So why front page at apple.com and not Macworld? Mmm, maybe because something so much more exciting is on tap.
The rumored sub-notebook MacBook is pretty nifty in itself, but not big enough to one-up the Mac Pro to shove it off stage for a paired announcement. No, something grander is behind this supposed announcement. Many have talked about a very unique docking system, one in which the sub-notebook docks inside an LCD screen. Yes, like most of the iMac announcements, this would be pretty fantastic…and who’d care about the Mac Pro speed bump at that point? Umm-hmm.
And friends, that’s not probably half of it. With any of our Macworld predictions coming true, that too is enough to over shadow the Mac Pro upgrade. Add our newest prediction (that popped into my head late last night) and like that chef says — BAM! — you’ve got an unforgettable Macworld announcement. Again.
So while the Mac Pro improvement is nice, heck, very nice, it’s still not as great as what’s to come. Are you excited yet? 