Archive for the 'Analysis & Commentary' Category

Friday, March 7, 2008
Slingplayer_iphone.jpg

With Apple’s announcement and details of the SDK yesterday at its Cupertino headquarters, many are now on the speculation path. The power of the SDK gives a slew of possibilities from voice activation, to video recording, to video streaming. No one seems to do the latter better then Slingbox and with its experience of the SlingPlayer on Windows Mobile devices as an example, its hard not to say the iPhone is next in line for a SlingPlayer.

For those unfamiliar with Slingbox, the technology is one that connects a box to your DVR (TiVo, ReplayTV, DISH, DIRECTV etc.), satellite receiver (DIRECTV, DISH, etc.), cable set-top box (Comcast, Cox, Time Warner, Cablevision, etc.), DVD player or VCR. Once connected, you have full access to any of these devices content from either your PC, Mac, or mobile device such as a Pocket PC, Nokia, or Palm. You can watch live TV, change channels, view recored content from your VCR or TiVo or play a DVD, all remotely from the actual video device. Adding the iPhone to the line up will only bring more customers to Sling Media’s door.

Sling Media’s Brian Jaquet, Director of Public Relations, has told SvenOnTech that Sling Media is indeed excited about the new SDK. Sling Media announced Blackberry support at CES and told SvenOnTech, “Before the BlackBerry announcement, the most requested two platforms were BlackBerry and iPhone/iPod Touch.” Jaquet went on to say, “We think the iPhone platform has a lot to offer and is ideally suited for mobile TV via its WiFi capabilities and to a lesser extent (today) its EDGE cellular capabilities.”

Sling Media already has a fully functioning Mac OS X client of SlingPlayer which would take little effort to add the CocoTouch interface to the SlingPlayers OS X client. Sling could either use streaming via Wi-Fi or EDGE or add the content right onto the iPhone itself using it’s newly announced SlingSync feature.

With the Slingbox ability to connect to a TiVo or even an AppleTV, millions of iPhone users could watch a movie, sporting event, or the latest news anywhere an Internet connection exists. With SlingSync, one could then watch prerecorded programming anywhere at any time.

While Sling Media cannot comment further on a SlingPlayer for the iPhone, SvenOnTech was told that its engineers have already downloaded the SDK and, “Are already taking a look at it.”

John Gildred, President of SyncTV (read SvenOnTech post SyncTV Embraces Multi-platform IPTV Scheme to Draw Larger Crowd), is just as keen to the possibilities of what the iPhone SDK could mean for mobile media. Gildred elaborated in his blog saying, “It means that consumers could get ad-funded, subscription and premium downloads from SyncTV in the not-too-distant future.”

And now for our really bad pun: Stay tuned media fans, you may just be Slinging the Summer Olympics on your iPhone from Beijing if all goes well. :)



Tuesday, March 4, 2008

Rufous.JPG
Crumpler has to be the one of the most unique companies I have ever encountered. Just a visit to its web site will leave you wondering what you’ve just gotten yourself into. Clicking any of the links may make many blush and rush to turn down the volume in their cubicles at work. I won’t even mention the chain on the main page and what happens when you pull it. (Okay, I will. It flushes a toilet!) The company is obviously one that prides itself in having fun while making some killer bags. My press swag prize was some itty bitty matches. Ya, matches!

I was privileged enough to be able to talk a bit to Bianca Dillion, Crumpler’s brave face for media relations, at this years Macworld Expo. She showed me the many different bags Crumpler has to offer (you can see them on a “normal” web site at its store) and the variety of tasks each bag can hold (forgive the pun.) Unlike other companies with boring names like “Road-warrior” or “Trail King”, Crumpler names its product line with gusto such as “Tony Blair”, “Albert Stash” and the “Harry Board” bag. If that’s just too odd for you, then you’ll want to look at the Squirrel line, mate.

If you noticed an English theme here, one of the founders, Dave, comes from Great Briton and has brought a bit of home back to the Aussie based company. Started 12 years ago in Melvin, Australia, by Steward Crumpler, Crumpler desired to make a tough bag that just looked different. He did not want to produce just another bag that screamed, “Look! I’m carrying a laptop!” and after a few minutes in the Crumpler booth, I can tell you he has succeeded.

At one point of my interview with Bianca, someone walked in and asked her if the straps of Crumpler bags would rip with “really heavy stuff in the bag”. Without asking what this guy was carrying — or why anyone would carry such weight — she told him without even a single bead of sweat falling from her brow that Crumpler bags have a lifetime warranty and it would replace any damaged bag if it happened. When I questioned her about her confidence in the bag, she told me that one method of testing the bags is to put it, “On the back of a 4 x 4 and drag it” all over the place in the dry dessert heat of Down Under. Bianca again reiterated that Crumpler desire is to sale tough high quality bags. Period. Well, and with style. :)
You can tell that every bag Crumpler makes is well thought out. No bag is just another bag at Crumpler. From the crazy naming scheme to the bright colors, Crumpler bags stand out as something different. I don’t think Crumpler doesn’t have a bag in its mix that wouldn’t fit somebody’s need. From a basic bag for your laptop to one that could carry your entire office nicely, I just couldn’t stop being impressed by what I saw. Without doubt, Crumpler bags are just plain sweet!

With the degree of quality and style Crumpler is putting in its product line, it won’t be long before US cities become just like Melvin, Australia. Everyone will have a Crumpler on their back or shoulder.



Wednesday, February 27, 2008

apple-iphonesdk.jpg

Looks like Apple may have a surprise for us all on March 6th, a week later than Apple’s originally announced February release of its iPhone SDK. In its invite, Apple specifies that, “Some exciting new enterprise features,” will on the agenda at the Town Hall in Building 4 on Apple’s Cupertino campus on March 6th. Could this be the Exchange Direct-Push SvenOnTech first reported on last January that Apple is working on?

With e-mail push for corporate customers the number one request of the iPhone, such an “enterprise feature” would put another boast into iPhone sales for sure and finally giving Blackberry some mean competition. It’s clear Apple is aware of business men and women’s needs based just on this statement contained within the invite. It’s even possible that Apple may announce support for Blackberry BAS (push) server as well which would then cover the two most popular methods of receiving e-mail for business professionals.

Time will tell and it is our hope that Apple will impress with such an announcement next week.



Thursday, February 21, 2008
Snap Image Search for netflix

Netflix has wisely been adapting to the future fairly well with adding Blu-ray and HD-DVD (yanking the last from the queue just recently, however) to the mix. Netflix has also playing around with movie downloads. Many have been excited by the latter and with only a Windows version currently available, Macintosh fans are sitting at the table with fork and knife, ready to dive in. But you may want to put down the silverware as it’s most likely you’ll never see Netflix downloads on your Mac.

According to a source at Netflix, Apple is making things very difficult for it, and every other company with digital content, to bring this new exciting technology to OS X machines. The difficulty? FairPlay. Apple has a long history of not playing fair with it’s DRM (digital Rights Management) from shunning RealNetworks’ Rhapsody to work with the iPod to ignoring Sonos‘ constant requests for access to FairPlay to allow the music player to play content from the iTunes Store. Apple simply does not want to license out its DRM scheme as Microsoft has freely done with its Windows Media format.

Hollywood is very stringent with its content and has signed onto Window Media and FairPlay after much work by Microsoft and Apple. To add another DRM to the fold may not go down very well with Tinsel Town. Further, the cost of coming up with a new protection scheme may be too extreme for many companies. Lastly, the “bullet proof” aspect of the DRM would be questioned by all the studios and that would become the deal breaker. In the end, it has to be FairPlay on the Mac.

As long as Apple plays deaf to all the outside requests for licensing of FairPlay, one will never see Netflix movie downloads on their Mac. With Apple having its own movie rental scheme now, it’s highly unlikely Netflix movie downloads will come to the Mac. Like RealNetworks, Apple doesn’t want competition on its platform. In the end, if you really have to have those movies from Netflix on your Mac, get Parallel’s Desktop.



Wednesday, February 20, 2008

Snap Image Search for hd dvd

So tonight I’m enjoying a $1.50 hot dog and soda at Costco with my three kids when I noticed a shopping cart filled with some new HD-DVDs and a Toshiba player at the next table. I kept debating in my head if I should warn the family of four men and a mother of their possible DOA purchasing choice. Finally, I just walked over after wiping away the relish from my mouth and said, “Hi, I don’t mean to be rude, but I noticed your HD-DVD player in the cart. Did you hear that Toshiba announced it was leaving the HD-DVD market, Monday?” They all looked at me with a stunned expression and said they hadn’t. I also told them that basically only one major studio was supporting the format and pretty much by the end of the year, HD-DVD would be the Beta of this millennium. One of the guys replied, “Wow, I’ve got to return this then! No wonder it was so cheap!”

I didn’t note the price of the player when we walked in, but by the customers comments, it sounds like Costco is already slashing the prices on the hardware. Smart retail move before the masses figure out that Blu-ray is the way to go now.

I had hoped HD-DVD would have made it through but truth is, on paper, Blu-ray is just a better format. The DVD Forum should have listened to Sony when it made its proposal for the next generation DVD format years ago. I guess it knew what it was talking about and with a bit more money in the bank than it had in the 80s, looks like it learned from its Beta mistake.



Tuesday, February 5, 2008
www.thoughtdifferent.com | All things Apple. Past, present and future.

Billed as the site, “All things Apple. Past, present and future,” ThoughtDifferent.com chronociles the past of Apple.com as far back as July 1997. Unlike the Way Back Machine (Internet Archive), ThoughtDifferent seems to be a bit heavier in complete pages of Apple’s past site. Presented in the Cover Flow format, you’ll be able to go back month by month (if available) and then a single click brings up the page (an image) with history to it on the left side. The oldest page in the archive from July 1997 tells us that, “The earliest homepage found shows how radical the new design was. In 1997 this style (and still is) was a standard layout for a page. Cluttered with text and information and graphically not too pleasing on the eye.” It still amazes me how bad web pages looked back then…and I thought they were cutting edge at the time!

You can look at this page and remember that OS X once wasn’t the big news, but rather Mac OS 8 (and its “Platinum” look) was. Also found on the page is Newton’s Internet Enabler 2.0 giving Newton users access to Ethernet.

Boston still had Macworld in the summer, Mars was saying hello to NASA’s Sojourner and Apple was showing of QuickTime VR of the planet, and you could win a PowerBook 3400/200. Oh, don’t forget about Apple’s eMate, either. :) Aaah, memories…



Thursday, January 24, 2008

AppleTV Menu

Now you could probably guess my excitement last week during the Keynote when Steve Jobs announced movie rentals…in High Definition (HD). Two great things that I had been longing for and here they were, right before me. Yes! But I also noticed that Apple’s CEO mentioned this during the Apple TV update and made no stipulation to if the HD would be on both AppleTV and iTunes. I guess raising my hand for a clarification would go unnoticed, so off to the Apple booth I went to find someone who could answer that. After bouncing off a few Apple employees, I finally found one who could answer my question. The answer, “No iTunes support.” Well, would it ever come to iTunes I begged? “I don’t know. Maybe.” Joy.

Here’s the deal with HD and AppleTV. The upgrade supports Dolby 5.1, common to HD set-ups but not exclusive in addition to the menus and other additions. Apple must feel that that coupled with the fact most watch movies from their couch in the living room (or their bed in the bedroom), support for us Mac users isn’t needed. But the thing is, a vast majority of DVD players and HD players (Blu-ray or HD-DVD) aren’t hooked up to audio systems taking advantage of the bliss of digital sound coming from the discs or to even attached to HDTVs (initial install base is at single digits.) Expect similar results out of Apple TV 2.0. Further added frustration to this thought is that Apple’s own web page states, “Dolby Digital 5.1 surround sound is not available with all HD rentals.”

Another interesting hitch to all of this is the fact that current Apple TV owners will be able to upgrade their firmware and receive HD content without the ability to hear that 5.1 sound. (Kinda kills the audio argument for Apple at this point, I guess.) Erg.

Looking to the visual aspect, what makes a plasma or LCD TV more special than my 30 inch Cinema HD display? Let me repeat my monitors name, Cinema HD. Um, don’t you think, Steve, that my Cinema HD device is just a wee-bit perfect for HD movies? In fact, I’d say it’s freakin’ over kill it’s so good!

So where’s the HD in iTunes, then? I don’t have to have 5.1 audio support, but it’d be nice to have it and with many after-market sound card options, Dolby’s theater performance isn’t an issue. Dying to push my Cinema HD screen to its limits, I’m tired of SD (Standard Definition) content on my lovely screen that I nearly had to hock my first born for to afford it. Give me something, Steve. What gives?

My only hope is my thinking that Apple TV 2.0 gets HD first to push more of Steve’s “hobby” off the shelf. Once the sales are serious enough for Steve to be pleased with them, I think we will see HD on iTunes and finally on my Cinema HD display.



Thursday, January 24, 2008
iphone_v1.1.3

Macworld was a great time last week even if nothing ground breaking happened other than a very thin and a very expensive laptop was released. In my book, Apple TVs update and HD movie rentals was the big news. But what bugged me more than anything was the lack of something and that something was the missing feature of Cut-n-Paste in the iPhone. Without a doubt, this has got to be the most annoying omitted ingredient of the iPhone and yet still, Apple continues to ignore this chasm. Yes, chasm! I can’t understand why there isn’t more of an uproar about this must-have option in such a versatile device. I’m tired of typing in long web addresses from notes, address book notes, and iCal note fields that the iPhone seems to ignore and translate into hyperlinks. I’m tired of typing in redundant information into notes or iCal entries. I’m tired of hand copying text from web sites into other applications. Heck, try typing, from memory at best, long WEP keys for protected wireless networks! Tired, tired, tired! What gives?!

Well, I hunted someone down at Macworld to give me the answers and after a long search and pass off after pass off from Apple employee to Apple employee, I finally got an answer. The deal is, Apple is aware of the desire for this option and it is working on it in the labs as we speak. The trouble it is having is implementation. How to easily call up a copy or cut option and then the paste action. It’s probable that the zoom bubble (the one that brings up the edit cursor) is the issue as it has removed the obvious tap and hold position from Apple to use for a pop-up menu of some sort. Text selection is another difficulty to sort out. Certainly, the cursor could be added to the menu selection; however, Apple wants to keep this as simple as possible and that added step would not lend itself to simple.

My source would not give me any details other than to say that it has been working on the solution for some time and that there was no immediate release for it. So at best, we can hope that the interface hurdle will be leaped over very soon.

As to Exchange, a straight answer was more difficult to pull out of my Apple source. Yes, Apple knows that there are business professionals that want support for it (and Blackberry Enterprise Server) and Apple is not ignoring this demand. The source would not go as far as to say that it’s being worked on, but when I asked for clarification by questioning, “So is Apple not working on a solution?” he simply laughed and said, “Apple’s aware of the Exchange need.” So, take that at face value, business professionals.

While there is a slew of other unanswered features many have called for since day one, such as voice dialing, these two were my main concern and I was glad to at least get some kind of answer. My source suggested letting Apple know of my fire desires in encouragement that this would help push for a quicker resolve. So, folks, if you agree with my needs, head over to Apple and let them know now!



Tuesday, January 8, 2008
iPhone Beatles Sgt. Pepper Steve Jobs.jpg

Could it be the reason so many in the media and bloggers in general have had a hard time wondering what will be announced at Macworld is because we’ve all forgotten about…the Beatles? The catalog is prime for release and just in the last year alone, there has been indicators pointing to the fleetly release of the most sought after catalog in the music world. EMI’s experiment with DRM-less protected music on iTunes under the “plus” banner has done the label very well. EMI is the parent label to the Beatles catalog. Those close to Apple Records, Ltd. have publicly stated that all songs by the greatest and most successful bands of all time is coming. Not may be, but is coming. It’s also well known how huge of a Beatles fan Steve Jobs. Look at what was on his iPhone last years Macworld (pictured). Top it all off with the fact that now all the solo material of each Beatles member is available on iTunes today. It just seems Macworld is ripe for an incredible announcement next week.

If Apple, EMI and Apple Records, Ltd. announce the release of the entire Beatles catalog next week from San Francisco, this news will saturate not only the tech media but the media at large. It will trump CES, again, and put Apple on front pages of magazines and newspapers for weeks to come. It’ll also give us all a day of rest from Brittany news!

Things just seem very ideal for the Beatles to go digital and iTunes is the premium place to do it. While it has been well documented that the Beatles will be widely available, Apple’s relationship with EMI is obviously strong and Apple’s recent settlement with Apple Records, Ltd. was undisclosed to the public. Want to bet Steve didn’t put some limited exclusive clause in it for the digital versions of that honey pot? It’s just, soooo Steve.

Yes, folks, I do believe Billy Shears will be raising a smile next week from Moscone! :)



Macworld 2008 Predictions

Author: Sven Rafferty
Sunday, January 6, 2008
Macworld Attendees.jpg

The rumors fly and speculation rattles the browsers of readers around the world. Just what could possibly be at this years Macworld? The Macbook and Macbook Pro line have been updated. Not much going on for the Mac Pro. The iMac just had its huge shin-dig. The Mac mini was quietly bumped up a notch. The iPods re-pazzazed just before the holidays. Leopard finally hit the store shelves. So what could be left? iPhone 2.0? Yes, but it’ll only be an announcement (like last years.) The show won’t hold up on just that alone this year. So there’s got to be something more. But what?

Well, let me take a stab at it. See if you agree…and see in a couple of weeks if I’m right!

  • iPhone Firmware Update (v1.1.3): It’s already leaked on the Internet and some of the features have been revealed. Better Google Maps with “Find Me” using cell tower triangulation that has been testing on other cell phones for the past few months looks to be one such feature. Since this Google Maps beta has been in the wild for some time, it was a given to find this in the next update.

    Copy and Paste. Probably the most requested feature since the release of the iPhone itself. While not found on the leaked 1.1.3 verision, MacScoop is reporting that it’s in there. Most likely, Gear Live’s 1.1.3 copy it has been showing the world is an early build (note it has covered up the build number with the users finger in the screen shot on Gear Live’s site.)

    Gear Live is also stating there is no Bluetooth 2.0 (AD2P) support. Thus, no stereo support. This has been another big request and I think it’ll be in the final release of 1.1.3.

    Also shown by Gear Live is a major update to SMS. With group messaging now available, mass sends will be made easier. But, no word on MMS support and I think it’s unlikely.

    Calendar Attendee Notification. Man, oh man, I hope this in the update. How can you have a calendar program and hope to be used in the enterprise if you can’t notify others in that enterprise of a new meeting? iCal has it, why not the iPhone calendar? Please Apple, give us something for the business world.

    While there’s speculation from the business community of Exchange Server support, truth is, Apple has little to gain to support Microsoft’s MAPI-based mail server. With the release of third-party application support, Apple will let another company do it. I’d say by summer it’ll happen and it will cost you about $50 to install it on your iPhone when it does.

    Cinema HD Display: With no major update to Apple’s LCD displays in quite some time and with the price drop last summer, I’d be surprised if this doesn’t happen. Maybe a bump up to 36″ screen (or maybe even 40″) to compete with Dell, Sony, and HP for the computer-slash-HD market. Difference will be that Apple’s HD sets will be true HD and beyond the other guys that only manage to squeeze 1080 lines of resolution out of its offerings. This may also be another way to give Apple TV a larger boost in some packaging deal as well.

    I’d be surprised not to see built-in iSight either. Given the iMac and both the MacBook and MacBook Pro have them in their screens, it just seems a given to find them in the updated Cinema HD Displays. The question will be if the next level has been taken in it and something new and special has been added to the mix like widescreen or higher resolution for LAN chatting.

    iTunes Movie Rentals: Leaks and speculation and just plain, “Apple has to support this eventually” logic seems to point to the fact that Apple indeed will embrace movie rentals via the iTunes Store. With many articles now all over the Internet relating to Fox’s 20th Century Fox inking a deal with Apple, I’d say expect some ability to rent a few Fox movies in January with more coming soon after.

    What’s interesting to note about the rental chatter is the lack of a certain other studio. One which Steve Jobs himself has a bit of some say with: Disney. I don’t think 20th Century Fox will get all the lime light at the Stevenotes come January 14th. I’m sure we’ll hear about the ability to rent High School Musical 2 along with all of Steve’s wonderful animation films from Pixar. I’d be surprised if only Fox was on the ticket when the horse gates opened. Don’t be surprised to find a third studio in the mix, too. Universal? Nah. :)

    High Definition Optical Drives (HD DVD / Blu-ray): All I have to say on this one is, “What’s the deal, Steve?” Now how can Jobs looks at the media with a straight face for the last couple of years and call Apple the digital hub and yet not offer support for high definition optical drives? Understanding that Sony has some pretty stringent requirements for its Blu-ray, there really isn’t a problem with HD DVD other than Microsoft’s in love with it. Is this going to turn into a one-button mouse thing, Steve? Come on, I want some high-def movies on my 30″ Cinema HD screen! Now I understand there is limited support for the drives through third-party hardware manufacturers such as the beloved OWC, but there still is no way to play those movies. Those drives are for mere data purposes only. I want my MTV…movie in HD!

    Those are my predictions. Granted, a couple are already seemingly strong rumors due to leaks, but I would have had them on the list without those leaks. I’m sure there’s something I’m missing, as are we all, since Steve loves to through curve balls all the time. I’m looking forward to that pitch.